A few days ago, I posted this on the Nathan Exposed Facebook page:
I want to elaborate on that by saying LinkedIn is the devil. I can’t think of any other service that uses such aggressive tactics to contact its users by email and make it so difficult to unsubscribe.
It turns out there are no fewer than 15 different services they e-mail their users about. Almost all of them seem to have separate notification settings. That means even if you unsubscribe from one service, say “Friend Suggestions,” you’re still going to receive the other 14 services in your email.
Over the weekend, my mom asked me to help her unsubscribe from it. We counted five different screens with over a dozen different boxes we had to un-check to stop receiving various e-mails. We finally just closed her account because we weren’t confident we’d found all the boxes to un-check.
As someone who works in web design, I understand that it’s important to keep visitors engaged. But once someone hits the unsubscribe button, you need to give them the option to remove themselves completely. Don’t hide the options and force them to receive junk they don’t want.
Why are you so needy, LinkedIn?
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